What we created for:
That Drummer
That Drummer approached Clever Ghost to create an identity that would help rally drummers around the world. Encouraging them to speak up and steal the spotlight they've traditionally shied away from and supported as the backbone of every band. This unique concept of putting a microphone in front of a drummer rather than a kit and a set of sticks is where we drew inspiration to design a bespoke identity.
Scope
Brand Strategy
Identity Design
Print Design
Merchandise
Digital Campaign
Motion Graphics
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