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Clever Ghost

Meet the invisible ambassador of your brand. Influencing positive through clever design from behind the scenes.

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Clever Ghost is a brand and design studio based in Belfast, Northern Ireland. Founded in 2018 by Paul Boal, it was built on the belief that designers have the power to change the world. By acknowledging and understanding the unique opportunity that designers have as problem solvers, we can influence positive change in businesses, brands, and the world in which we live through clever design from behind the scenes. 

We create bespoke identities, experiences, collateral and marketing material for clients including; Cowen, evian, the Irish Football Association, Queen’s University Belfast, Cloudmore, and Phoenix Natural Gas.

We are a collective of creatives with shared values and passion for delivering the best work for our clients. Futureproofing their brand, understanding the need to be heard above the noise in a rapidly moving and everchanging world.

We seek to form collaborative and creative relationships with our clients that last. Viewing ourselves as the design department your business never knew it had, immersing ourselves in your brand, invested in its success, committed to ensuring that every investment in design leads to the delivery of your goals, all of this done from behind the scenes becoming the invisible ambassadors of your brand.

Knowledge + Design = Change

This simple but effective formula allows us to influence positive change that can elevate your brand and business as a whole.

Our team spends time getting to know you and your business, understanding your market and audience so that together we both understand your goals, customers, and business challenges.

Once we have established this solid foundation, we set about creating clever designs that will aid you on your journey.

We have worked with a wide range of clients including start-ups, multinationals, Ad & PR agencies, charities, individuals, and companies from both public and private sectors, backed up with over a decade of experience in the design industry.

Over the years our clients have been kind enough to voice their opinions on us and our work, read what some of them have had to say here.

Interested in working together and seeing what we can do for you and your brand? Get in touch with our Creative Director Paul.

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